Marketing Coordinator – E-MTB

Date posted:
Company: SCOTT Sports SA
Location: Givisiez (FR), N/A
Job Type: Full-Time

Description

SCOTT Sports is an international sports brand. We develop, produce and market bike, wintersport, motosport and running products worldwide. To reinforce our Global Bike Marketing Team in Switzerland, we are seeking a:

 

Marketing Coordinator – E-MTB

 

Your mission : In this position, you will join our global E-Bike marketing team. In collaboration with the team, you’ll contribute to the success of our global bike marketing strategy. You will be in charge of SCOTT’s E-MTB strategy. The further core tasks include the development of product marketing concepts, content strategies, partnerships, plus you’ll plan and execute campaigns. 

 

Your day-to-day business:

  • Be responsible for SCOTT’s E-MTB strategy, this includes both the product and ambassador marketing
  • Develop a long-term marketing strategy and create strong brand visibility in the E-Bike markets
  • Identify new target groups in order to tailor future product and communication strategies
  • Connect SCOTT’s R&D with contributing parties in order to align future connectivity programs
  • Coordinate brand collaborations with tourism destinationsWork on the product marketing strategy of all existing and new E-Bike products
  • Coordinate and develop the E-MTB content creation for future product releases 
  • Develop campaign strategies for both on- and offline channels; this includes Print tools, Websites, and Social Media platforms; Coordinate roll-outs with Campaign Marketing and Sales teams 
  • Create marketing and product texts used for all channels and maintain our database
  • Provide marketing support and services for SCOTT Subsidiaries and Distributors
  • Follow-up on the E-MTB line-up with the product development team
  • Represent the segment during events such as Sales Meeting, Dealer Camps and Product Launches

 

What do you need to be successful in our team:

 

 

  • Education in marketing or communication and 2+ years of experience 
  • Knowledge and Personal interest in E-Bikes and mountain bike sports
  • High affinity and know-how of the E-Bike market and/or with product marketing
  • Creative skills 
  • Fluent business English is a must; fluent German is an advantage

 

Added to all the technical aspects, in this role you will enjoy a challenging and versatile job with plenty of scope for professional growth, in a young, creative and multilingual environment that lives according to the lifestyle and the spirit of the SCOTT’s brand.

 

Our offices based in Givisiez (Fribourg/Switzerland)  will allow you to evolve in a modern and pleasant environment.

The entry date of the job position is open to discussion. Interested in this position? Do not wait anymore and send us your application

 

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