Brand Communications Lead UK

Date posted:
Company: On
Location: London (England), N/A
Job Type: Full-Time

At a Glance:

This role is a unique opportunity to support and bring to life the brand vision of On in the UK – shaping PR and comms locally. Working closely with the Global and Regional teams you will be responsible for driving brand awareness and excitement within media. As the fastest growing running brand on the planet, we have also seen our shoes, apparel, and accessories transition into everyday fashion; and we are looking for someone that can help drive the hyper local strategy and activation, and bring it to life through PR.

Your Team:

You will work seamlessly in a matrix structure; feeding into both Global Communications and Regional Marketing Teams whilst reporting into the Head of Communications Europe. 

Your Mission:

  • Develop the London and UK communications strategy and execute PR initiatives aligning with the Pan-EU strategy.
  • Develop and oversee all communications initiatives in the UK; ensuring consistent and engaging messaging.
  • Craft stories, drive launch events and PR momentum across key product launches in the field of running, active lifestyle, and brand in general.
  • Collaborate with the Regional team to develop the go-to-market plan and London Key City strategic plan.
  • Drive brand awareness – work closely with new and existing partners to deliver the best in class initiatives.
  • Establish authentic media partnerships and relationships to ensure the brand is authentically connected, and positioned within the city.
  • You will be not only be the expert, but also the contact person for journalist and media requests in the UK.
  • Manage, analyze, improve, and scale mechanics to drive engagement with media within the UK.

Your Story:

  • At least 5 years+ experience in the field of Communications or Public Relations.
  • Strong knowledge of communication techniques and practices.
  • Excellent knowledge of the media landscape in the UK and high interest in various types of media.
  • Strong communicator and relationship builder – working as part of a cross-functional team.
  • Independent and capability to work in a fast-paced environment.
  • Experience building and executing trend relevant communications strategy in the lifestyle world – you know the London scene in and out.
  • You bring a mix of skills in brand development, brand strategy, and brand storytelling.
  • Project management expertise to drive campaigns, product drops and activations.
  • Experience working with high-profile partners – identifying and selecting collaborators to drive the brand.

What we offer:

We offer a dynamic, challenging and sportive environment that has been ranked as the ‘fastest growing sports company’ of its time. With offices across the globe, we are an international team who is hungry to innovate and build something incredible. We foster an active environment where each individual thrives for excellence and can achieve their full potential. This is where your work matters, you’re hands-on and your team members are amongst the very best in their respective disciplines and fields. 

If you are driven to bring On to the next level, curious about the opportunity and want to be part of our growing team send us your application, and join the ONiverse!


On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.