Digital Personalization Specialist

Date posted:
Company: On
Location: Berlin (BE), N/A
Job Type: Full-Time

At a Glance:

Due to a propelling growth in our Direct To Consumer (DTC) business, we are looking for a Digital Personalization Specialist to shape the next phase of On’s onsite experience and to leverage our Personalization toolkit. You will work within the DTC Ecommerce Merchandising & Optimization team in an environment where we make ideas happen fast and give you high levels of autonomy. You will aim to design and execute the Personalization strategy for our .com, spanning topics from product recommendations to dynamic content and localized messaging. You understand how digital strategies and personalization tactics can improve both website performance and enhance the online customer journey. You will work across a broad spectrum of stakeholders internally and build a strong relationship with our Personalization solution providers. The position is based in Zurich.

Your Team:

As you might expect from a running brand, the DTC Digital team at On is a fast-paced place to be. This team of interdisciplinary all-stars are used to rapid turnaround times and ambitious targets. From engineers to designers, data scientists and digital marketing specialists, this is the team responsible for creating winning Digital products and campaigns that run the length of the purchase funnel. The shared goal? Efficient growth at high speed – what else?

Your Mission:

  • Design and execute the digital personalization strategy at On for .com
  • Be the gatekeeper for and evolve the Personalization toolkit, testing existing features and unlocking new opportunities
  • Plan, implement and monitor personalization campaigns across channels
  • Develop the onsite framework and support on the deployment of dynamic content and localized messaging
  • Advance the product recommendations strategy, striving for improvements in items per order, average item value and revenue per visit
  • Leverage CRM data and build custom audiences for targeted campaigns
  • Manage business relationship and drive agenda with our Personalization solution providers
  • Track, analyze and understand performance across the toolkit, sharing out test results and actionable insights to the wider DTC team

Your Story:

  • 2-4 years work experience in a Digital or Ecommerce environment
  • Experience working with an optimization platform / website personalization tool
  • Experience working with a 3rd party solution provider / Customer Success manager
  • Familiarity with A/B and multivariate testing methods
  • Understanding of product recommendations strategies and how to drive conversion rate, up- and cross-sell
  • Self-driven, analytical and strategic in approach
  • Adaptable, flexible and a team player

What we offer:

We offer a dynamic, challenging and sportive environment that has been ranked as the ‘fastest growing sports company’ of its time. With offices across the globe, we are an international team who is hungry to innovate and build something incredible. We foster an active environment where each individual thrives for excellence and can achieve their full potential. This is where your work matters, you’re hands-on and your team members are amongst the very best in their respective disciplines and fields. 

If you are driven to bring On to the next level, curious about the opportunity and want to be part of our growing team send us your application, and join the ONiverse!

On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.