Community Specialist Germany

Date posted:
Company: On
Location: Berlin (BE), N/A
Job Type: Full-Time

At a Glance:

We are looking for a Community Specialist to join the German Marketing Team and drive the local market initiatives – creating meaningful relationships and partnerships that position On at the heart of the running community. You will be responsible for all local community initiatives and partnerships – helping grow On`s fan base, connecting with runners to impact running culture, and becoming the number 1 brand on runners’ feet in Germany. You are a true brand ambassador, consistently driving engagement with the brand, and are deeply connected to what is happening within the running and movement community. The role reports into the Brand Marketing Lead Germany and will work cross-functionally with Marketing, Tech Rep, Event, and D2C teams.

Your Team:

We’re the friends who show you where to find city adventures, the run crew captain who won’t let you slow into the finish, the trail runner who pushes you to the summit to soak up the sunrise. We love getting to know our community and finding out what they want and need. We’re always looking for new, interesting ways to communicate our products – so if you have an idea that could be our new secret weapon, speak up and run with it (literally)!

We’re big thinkers and change-makers, constantly reinventing how we do things – questioning the status quo and finding new ideas to try as inspiration strikes us.

Your Mission:

  • Connect and ignite the brand with run crews, clubs, and groups – creating relationships as an authentic part of their communities

  • Build key strategic partnerships with a key city and regional focus, helping to grow brand awareness and engage with new audiences

  • Build and manage the ambassador program R/O/C Crew, owning the activation calendar and driving community outreach in line with the European strategy

  • Launch and manage the R/O/C club in Berlin – scaling club growth in line with ambitious plans

  • Manage On`s charity and social partner program Right to Run, to make running accessible to all in Germany 

  • Collaborate closely with Brand Marketing Specialist Berlin, to ensure seamless integration of community partners into the Berlin brand plan; On Tracks and Berlin Brand Space

Your Story:

  • Highly engaged and connected member of the running community – with a particular focus on Berlin and focus regions

  • A deep understanding of running culture and an expert on Berlin’s clubs, crews, and running groups

  • An understanding of what it takes to build and grow a community – with first-hand experience

  • You believe every problem is solvable, and let creativity mixed with pragmatism lead you to the solution

  • Responsible, resilient and adaptable, you take pride in your ability to manage a wide range of projects while always delivering the WOW

  • You like things to run smoothly – and with your organisational skills, they always do

  • Inherently trustworthy, you believe that the best way to build a lasting relationship is by treating others as you’d want to be treated

  • A positive spirit, you guide, direct and inspire those around you. You see yourself as a partner to your teammates and want to help them achieve their true potential

  • An approx. 2yrs experience in marketing organisation with a collaborative and inclusive approach

  • This role is based in Berlin, and will require a considerable amount of travel away from the office

What we offer:

We offer a dynamic, challenging and sportive environment that has been ranked as the ‘fastest growing sports company’ of its time. With offices across the globe, we are an international team who is hungry to innovate and build something incredible. We foster an active environment where each individual thrives for excellence and can achieve their full potential. This is where your work matters, you’re hands-on and your team members are amongst the very best in their respective disciplines and fields. 

If you are driven to bring On to the next level, curious about the opportunity and want to be part of our growing team send us your application, and join the ONiverse!


On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.