Senior Manager Key Accounts (m/f/d) – ABOUT YOU

Date posted:
Company: Adidas
Location: Herzogenaurach (BY), N/A
Job Type: Full-Time

Senior Manager Key Accounts (m/f/d)


  • Support defined Key Accounts regarding planning of sales targets, potential analysis and increasing sell-through, taking into consideration the above-mentioned targets.
  • Enforce adidas brand concepts in a customer-oriented way and ensure brand presentation appropriate to a market leader at the POS (online and offline, securing of floor space, promotion).
  • Development of Account strategies, analysis and processing of sales figures and implementation of adidas marketing strategies.
  • Implement national, European and Global Sales Strategy within the Account group.
  • Organize and steer the sell-in process (in particular pre-processing and post-processing, range presentations, creation of presentations and offers, sample handling) as well as subsequent sell-out support.
  • Continuously monitor and steer order books as well as reliable and cost-efficient sourcing and deliveries in close cooperation with Customer Service.
  • Regularly monitor and process key figures such as sell-in and sell-out and provide targeted reporting to upward managers.
  • Closely coordinate/actively work together with Account and Product Marketing as well as Customer Service.
  • Support the Director Sales KAM in strategic account management (analysis and processing of sales figures, identification of potentials, analyses on customers, competitors and market developments, etc.).
  • Provide support for conducting strategic meetings and projects

Knowledge, skills and abilities

  • Very good commercial knowledge and business acumen
  • Negotiation and (re)presentation skills; confident manner
  • Very good strategic and operational skills
  • Very good analytical skills
  • Very good influencing and communication skills
  • Results-oriented
  • Very good visionary competencies and leadership skills
  • Strong team player with the proven ability to work cross-functionally in order to achieve objectives and targets
  • Ability to influence business partners also of other functional areas in order to find common ground and understanding
  • Strong interpersonal skills (e.g. communication, negotiation)
  • Mental flexibility, initiative, determination and creativity
  • Fluency in English and German (written and spoken) mandatory; additional languages are an advantage
  • Digital mindset and strong knowledge of digital commerce and digital media
  • Willingness to travel

Requisite Education and Experience/Minimum Qualifications

  • Degree in business administration/sports economics with a focus on marketing/sales/business administration
  • 5+ years’ experience in sales/marketing, ideally within the sporting goods, apparel, footwear or FMCG industry
  • Experience in people management an advantage