Precor Marketing Executive – DACH & Italy (m/f/d)

Date posted:
Company: Precor
Location: Garching (BY), N/A
Job Type: Full-Time

POSITION DESCRIPTION:

Working in a busy European marketing department for a leading health and fitness equipment company, this is a challenging and exciting role.

Reporting to the Marketing Director, EMEA, this Marketing Executive position will co-ordinate and implement marketing activities for Precor Italy and DACH region with a focus to build brand engagement and lead generation.

RESPONSIBILITIES:

·       Implementing marketing activities to generate leads and build brand reach

·       Maximising traffic for web presence (SEO, Google Adwords, etc.) and optimising lead conversion

·       Localising of corporate marketing packages (e.g. email campaigns, social content, new landing pages, etc.) into local language (German & Italian) on Basecamp

·      Social & paid social media activities: planning, posting, reporting & managing social media community for Instagram, Facebook & LinkedIn

·       Project management: owning and delivering marketing projects on brief, on budget and on time

·       Trade Marketing activities: producing & printing of flyers and sales promotions, printing catalogues, producing of POS tools for customers (roll-up banners, flags, beach flags)

·       After Sales Management: sending welcome packages to new customers from the local warehouse and being responsible for having merchandise on stock

YOUR PROFILE: 

·       Marketing or business-related degree

·       Fluent English, German and Italian

·       Interest in health and fitness (preferably knowledge of gym environment)

·       Excellent communication and project management skills

·       Use of CRM system, such as salesforce.com

·       Fully computer literate

REQUIRED COMPETENCIES:

·       Digital marketing activity including database management and use of CRM system

·       2-3 years B2B marketing experience with emphasis on:

·       Generating web traffic

·       Developing content for web, social and email

·       Production of marketing collateral

·       Proof reading

·       Agency liaison / management

WHAT WE CAN OFFER YOU:

·       An interesting role in exciting industry

·       Career progression opportunities

·       The opportunity for independent and self-reliant work

·       A friendly and vibrant working environment in a dynamic and international team

Please apply online.